How to use the Internet for small and mid-sized businesses

By Richard Hally

Small and mid-sized businesses are performing the business activity by selling the products or rendering the services to the ultimate consumers. The small and mid-sized businesses will be doing their businesses at best but they can more streamline their promotion, selling, revenue collection and profit by establishing the use of internet in the shape of website, online shopping facility and email orders etc.

Small businesses are establishing Web sites primarily to advertise and promote their business, rather than to conduct e-commerce.

It is found that the number of small firms that established a Web site to advertise and promote their business increased. Conversely, small businesses establishing a Web site primarily to sell products decreased. This indicates that many consumers use the Internet to window shop to research and browse before they buy from local merchants. Web sites seem to have been a worthwhile investment to the companies that have established an online presence. Fifty-five percent of small businesses with a Web site report the site has broken even or has paid for itself in increased business. Forty-eight percent of small businesses with a Web site say their site has met or exceeded their expectations, compared to 33 percent. Additionally, 57 percent found that creating a Web site was an easy process, rating it a 7 on a scale of 1 to 10. Small businesses with a Web site are also enthusiastic about the future impact of the Internet on their business. While many small businesses have yet to adopt the Internet as a marketing tool, those small businesses that are online may be ahead of their offline competitors.

It is clear that the small businesses with a Web presence have a broader geographic reach, have a greater understanding of the Internet as well as how to conduct Internet transactions, and know more about how their customers and competitors are using the Internet.

Small businesses without a Web site may be at a disadvantage compared to their competitors who are online, all small businesses can benefit in some way, whether using it for marketing and selling, or researching vendors, purchasing products, and communicating with customers. As online applications become easier to use and consumers grow more comfortable with e-commerce, you expect more small businesses to move into the e-commerce arena.

It is seen the sophistication of small and mid-sized Internet merchants jump by leaps and bounds, believe this is due in part to the ever-present media attention that has been given to online security and privacy issues and to the rise of turn key Web stores that automatically equip small e-businesses with the fundamentals required to conduct commerce online.

Reset Your Internet Marketing Mind!

By Rob Metras

The World Wide Web has brought endless possibilities to the world of business, making it easier than ever before to manifest a successful business website. With the help of proper Internet Marketing For Small Business, you can become very successful with limited resources and money in todays market. The very unique way in which internet marketing and online advertising is integrated into solid business platforms is the way of the future!

With the help of digital media, real time response systems and digital communication makes the internet the number one marketplace in the world, the digital world! Development, design and sales, if done properly can reap tremendous rewards. To become an effective internet marketer, a comprehensive strategic plan must be created, which is not hard to do if followed correctly.

The internet marketing industry relies on a few main things; search engine marketing, banners, email ads, and search engine marketing. All of these are available to your company website and give opportunities to attract numerous customers over the web. Being unique with your ideas based upon trends and geographic marketing whilst advertising over the different types of ads leave the marketing stage a wide open horizon.

Internet market has one thing that is better than all other sorts of marketing. It is extremely cheap! To start in online marketing you can reach a wider range of customers compared to the old in-store style shopping for a portion of the cost.

Statistics can be tested and measured, creating a trend in which you can follow and determine your moves efficiently. In 2007 online shoppers grew dramatically. Now in 2008, considering the current economic crisis, folks are trying to watch their wallets. Websites are easier than ever to create through websites such as homestead. E commerce is the wave of the modern era and it is easier than ever to implement. It is never to late to get started.

The countless benefits to online marketing are shadowed by some minor issues. To be a part of the online market a person must have internet connection - and preferably a faster one. DSL and broadband are the lower speeds that work great with shopping online. Older individuals who have developed a knack for assessing a product in the store also are at loss as they can never see the product before purchase. This is where warranties come in. Offering these relaxes all customers on their purchases as it guarantees their satisfaction.

The second problem looming in the background of internet business is identity theft. When someone gives out of all their vital personal information there is a hint of doubt as to its security. Making sure you have a good encryption and privacy policy is essential to convincing buyers to give you this information. As long as your company does not have a bad reputation for such things and you have a good company brand, people should feel comfortable and secure buying from you.

As the internet era grows so does this profitable market. Online advertising is the future of marketing and will continue to be for years to come. No matter your ad - flashy or simple, YouTube or professional - your message will be heard. Your creativity and different styles of advertising can lead to success for your company. The internet age is here; is your company in it?

Ideas To Gain Traffic For Your Affiliate Site

By Stephanie Porter

I you have never used the internet to make money an affiliate site is a great way to make fast cash for newbie. If you have just finished building your first affiliate website you are probably wondering what is the best way to generate traffic. Here are some great marketing ideas for your affiliate site.

The only real way to get high levels of new customers on your site without spending a fortune is to get a good search engine rating. To get rated at all in the right categories you must have the proper Meta tags and headings on each page of your website.

Once a person finds your site encourage him to tell his friends with a "tell friends about this site" button. When a customer clicks on it they will email their friends and encourage them to come visit your site. People always trust a friend more than an advertisement.

Make a name for yourself by participating in forums and blog as an expert in your niche market. Just find forums and blog with a topic that relates to your niche market and you can subtly advertise your site by including a link in your signature. The more you participate the more traffic you will generate. You will also be creating incoming links which will increase your search engine rating.

Offer a free e-book or newsletter that will appeal to the interests of your customers. Be sure that you include written permission to redistribute it to others. This way your customers will share your information with other potential customers.

If you want to entice people to return to your site often, include on each page how often the information is updated. This will keep people's interest over time so they will keep coming back for more. Keeping your site filled with fresh information will also increase your search engine rankings.

As an affiliate site, your money comes from your links. Check your links often to be sure that they work. Nothing will turn people away faster than a broken link. If you have too many links to check on your own, use a free link checker like Xenu's Link Sleuth.

The sooner you get started with this affiliate marketing formula the sooner you will be making fast cash. Making money from home is possible you just have to know how to get started.

About the Author:

Stephanie is professional internet marketer and currently learning from some of the top in the IM world to bring you the best IM information available right now.

Successful Ways To Make Money Online

By Alastair Hayward

When Christopher Morley described success ingredients for a worthy life as learning, earning and, yearning; he knew making money is never an easy task. However, making money online is a new business idea that assures high profit.

You can venture into this highly lucrative business opportunity and make amounts of money that you can only imagine in your dreams. As always, success does not come on a silver platter but requires some brain twisting and imagination that is the best.

Making money online has never been made easier than it is today, not with the fast internet connection and a wide arsenal of communication gadgets that are at your disposal.

Working at home still needs the legal requirements just like those in the office because it is a money generating entity as well. Working at home has difficulties especially when you are a mother because the household chores might disturb your work. You will need a fully functional office in order to separate your domestic work with your business work.

You should always take into consideration any risks associated with online business such as the opportunity cost and the risk of mixing business with pleasure especially with the presence of a number of social networking sites.

Other services include selling of domains and promoting company products and businesses. Investors are advised to do vetting in order to determine profitable and genuine interests before commitment. Some of the associate programs might be dealing in gambling, gaming, and sale of different products.

Online jobs are not limited or reserved for the elite and highly learned. There are other jobs for those with modest education. You can work in other sectors such as online gambling, typing and even do simple data entry.

Most programs official sites will preach their affiliate programs and offer quite competitive offers. However, others just do this as a marketing option. They have so much to tell but not show. Before signing up an online affiliate program, you had better know its benefits for your efforts and resources.

With the necessary resources and will, online money making is a sure easy way of doing business and achieving big success. Examples of associate marketing programs include health, books, computer games, and computer software.

Benefits of Being an Affiliate Marketer

By Cynthia Stewart

Affiliate marketing has become one of the most effective ways to advertise online. It is also one of the easiest ways for anyone with a website to make a profit online. Affiliate Marketing is an agreement between a merchant and a website owner. The website owner, or the affiliate, allows the use of their site for the promotion of the merchant's products by linking to the merchant's website. In exchange, the merchant pays a commission to the affiliate on all sales generated by the affiliate. Every time someone clicks on the link on the affiliate website and proceeds to make a purchase, the affiliate gets a commission. The merchant will pay the affiliate only when a customer clicks on the product link and makes a purchase.

Affiliate marketing programs are described as a win-win situation for both the merchant and the affiliate because of the pay-for-performance scheme. Both the merchant and the affiliate enjoy some benefits in affiliate marketing. There are many benefits on the merchant's side. It gives the merchant a wider market in which to advertise a product or service. Affiliate marketing will give the product or service the maximum exposure that it may not get with other traditional advertising techniques. The more affiliate sites a merchant has, the higher the traffic, which can convert to sales. Affiliate marketing is the equivalent of having an army of sales people who will do the advertising and will only get a commission if a customer purchases.

Meanwhile, since an affiliate marketing relationship is a win-win situation, the affiliate also enjoys many benefits. Foremost among these is the easy way to make a profit. The affiliate can earn by having an ad or link to the merchant's website, which prospective customers will hopefully click and proceed to make a purchase. As soon as the customer clicks on the ad on the affiliate's site, is redirected to the merchant's website and goes on to buy that particular product, the affiliate earns a commission. The more referrals there are the more profit for the affiliate.

Affiliate marketing is an excellent way to earn money while at home. There are virtually no production costs. The product is already developed and proven by the merchant, and all you have to do to find, as many prospects as you can that will bring in the profit for both the merchant and the affiliate. Affiliate programs are usually free to join, so affiliates do not have to worry about start-up costs. There are thousands of products and services you can choose from. You can find affiliate programs for every product under the sun. Surely, there is a product or service out there that is relevant to your website.

In addition, there is absolutely no sales experience necessary. Most affiliate programs offer excellent support when it comes to providing marketing material. The simplicity of affiliate marketing allows you to be an affiliate marketer at the least cost and the most comfort. You can even build a successful affiliate marketing business right in the convenience of your own home. In affiliate marketing, your responsibility is simply to find prospects for the merchant; you do not have to worry about inventory, order processing, and product shipping. These, along with customer service support are the duties of the merchant.

Because of the global reach of the internet, you can easily find thousands of prospects. You can intensify your advertising campaign by exploiting more aggressive and productive strategies such as viral marketing. By attracting more prospects, you also maximize your potential to earn. Another benefit of an affiliate marketer is the minimal risk involved. If the product you are advertising is not making money then you can dump it and choose another. There are no long-term binding contracts tying you to products that are not making enough money.

All the same, the best benefit of being an affiliate marketer is the opportunity to increase your income; and you can make a profit even if affiliate marketing is only a sideline business. With your own affiliate business, you can earn easily earn extra income, although you do have to exert effort and use your imagination to maximize your earning potential. Indeed, affiliate marketing is one of the simplest and most effective business opportunities on the web today.

Info - How to Monetize Your Traffic

By Marc Foster

Establish your own e-commerce site is not like what it was. There is thousands of competition that is all too ready to take a greater share of the cake. Each plan and you can find a way to increase revenue would be very beneficial. We must admit to ourselves. We are not going to waste our time and effort just for fun. Many sites would not wait until hell freezes over just to see their profits. Although there are some who takes things lightly, there are always those who would prefer to see the benefit of a given day.

It is common knowledge that without traffic, we have no business. Like any business, customers, you do not get sales. Traffic represents everyone who will be able to see what you have to offer. The more people who see your products the more people will have to buy them. Nobody sets up an e-commerce site that is not expected profit. We have a start-up capital that needs to be regained. With constant traffic, at least we have an opportunity to achieve that probability. Monetize your traffic optimize your chances of making the most of it.

The best and most proven to make a profit from your traffic is using advertising. Internet generates hundreds of thousands and hundreds of thousands of traffic every day. Most of them are looking for something. While some are merely seeking information, it is also a good percentage that is looking for something they need.

The internet has proven to be a very reliable source in finding what was deemed to be a very unreachable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the centre of Philadelphia. Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flows. But if done successfully this could open up a Pandora's Box of possibilities. One of the benefits is monetizing your traffic flow.

So, to access the basis of it the more traffic you generate the more likely you are considered desirable, desirable, in a sense circulating a good site are readily convertible to good use. Basically traffic equals profit. Advertising is the name of the game, with the right plan of advertising; you can use your traffic flow to your advantage.

With each click on your site makes an offer link will be paid. The more you generate traffic and clicks over what is happening means more profits. Another method for monetizing your traffic affiliate programs.

You can establish links with other sites to the test and online businesses and monetize your traffic thanks to a percentage of turnovers generated by the traffic from your site.

The basic idea is, the traffic on your site, go to another site that can offer a product that you do not. Many programs can keep track of the records and make transactions that was made possible because the site link. When purchases are made by customers who have been directed by your site to their site, you get a percentage of that sale. The affiliate programs you give the advantage to monetize your traffic without the need for the implementation and promotion of certain products.

There are so many ways and methods to monetize your traffic. All it takes is a little hard work and the will to succeed in launching a profitable site. The Internet is a veritable source of information, many tips and guides are available anywhere in the way monetize your traffic and make your site a good profit earner.

Don't Make These Common 4 Affiliate Mistakes!

By Amy Stewart

Myths concerning affiliate marketing are appealing and attractive. People who do not know the entire system the wrong way round are prone to believing that it is something capable of giving them great fortune overnight. Stories concerning affiliates who earn tremendous amounts of money swim in their heads, and while these stories are as true as they can be, there are those who believe that they are going to have the same fortune once they indulge in this particular business.

It is true enough that affiliate marketing is financially rewarding. People who have gone through everything to be able to succeed in this business are reaping the seeds that they untiringly sowed. Many of them enjoy the kind of existence that was not possible for them to have had under ordinary circumstances. Having gone through the A-Z of affiliate marketing, however, these people are the ones who know that while such business is lucrative, there is absolutely no easy money in it.

Ignorance of this fact is one of the main reasons why there are people who fail miserably in the internet business. There are those who believe in myths concerning the easy money involved in systems such as affiliate marketing. They do not know that there are those who have wasted time, effort and too many resources in trying to pursue the life of ease that they believe this business will give them. And so they go into affiliate marketing armed with nothing but myths and fantastical notions of wealth swimming in their consciousness, never realizing that they bound to make mistakes that would prove to be their downfall.

What may be the reason why in businesses such as affiliate marketing, many are called but few are chosen? Perhaps the answer lies on the fact that many affiliates make mistakes that result from their ignorance of facts concerning how the entire business runs. Affiliate marketing is not as simple as an affiliate promoting a merchant's wares through his website and getting paid for it. It is also about knowing the market and the customers at hand.

Discovering what the most common mistakes affiliates make can perhaps dispel the gloom about myths surrounding affiliate marketing by correcting some wrong notions about it. It might also be able to make those concerned understand that like any other business, there are dos and donts involved in this one if they want to make each of their steps count. The first common mistake affiliates make is their lack of knowledge concerning principles involved in their business. This refers to the affiliate's knowledge of search engines in particular.

Affiliate marketing involves advertising, and advertising through the internet could not have been better without the existence of search engines. What every affiliate has to do is to make these search engines his best friend through studying search engine optimization closely. This way, he is able to know what to do in connection with building a better website to ultimately use for his business.

The second is that affiliates make the mistake of stuffing their sites with banners that do not provide enough information about the product at hand. The best way to battle this mistake is to provide good content hand-in-hand with such banners. It is important for customers to know and understand the features of a product, and good content will be able to help them realize this goal.

The third is that there are affiliates who make the mistake of promoting only one product. Consequently, customers are not given enough options to choose from. There is also the risk of generating fewer sales as compared to having more options for customers ponder about. It is always better to give them a few better alternatives than to give them only one.

The fourth is that there are affiliates who make the mistake of promoting too many products. As a result, customers are confused and end up beyond making a choice. It is perhaps good to give them only the best choices. This is because it is ultimately up to them to judge which one is the best for them to patronize.

All in all, affiliates that are doomed to fail in this business are those who do not exert enough effort to understand everything involved in the industry that they are in. Knowing their path step by careful step will prove to be beneficial to them, as there is no other way to succeed than to go through any path slowly but surely.

How To Leverage Web 2.0 To Get Top Rankings

By Brian Armstrong

Using social bookmarking or social media websites is a relatively easy way to get traffic to your website. These resources can be used very successfully to not only help your website with getting direct traffic from these sites, but also help with getting your website into the search engines for the keywords you're going after.

The first thing to do is to compose your article, your blog post, or your web page. You can use any number of free websites to create your content. This is the first thing that needs to happen before you'll get the benefits of social networking for your site specifically. You can always start with other people's websites or web pages, but typically you'll get the most benefit by doing some of both.

You'll need to setup new accounts because you most likely haven't done this before and get the new accounts setup by the recommendations they make there. These sites are typically very well respected with a high authority as it relates to how they're judged by the search engines.

There are a few different components to these bookmarking sites that you'll need to consider. The first thing that you'll be prompted with is the title. Ideally this title is going to have your main keyword phrase in the title itself. However, the title should match the title of the blog post or article.

When you bookmark your site, you'll also be prompted with a description that you'll want to include which should have in it your keyword phrases as well. This description should also be a strong call to action. People will often read or scan this description and make their decision on whether they click through or not. These social bookmarking sites are still another click away from your website.

The URL is your web address of the page you're bookmarking. Do NOT use only the domain name. Make sure you are using the actual web address of the specific page you're trying to get bookmarked. If you don't do this, you'll get errors on several of the sites complaining that you've already or someone has already bookmarked that domain or that main page.

The tags are a vitally important part of the process because not only will your tag page get ranked for the "low hanging fruit" keywords, but it will also get ranked for the more competitive keyword phrases. Several of these bookmarking sites have a lot of authority in the eyes of the search engines which means that their tag pages have the ability to rank well, especially when you use the less competitive keywords as your tags.

These social bookmarking sites are a great way to get relevant links back to your sites and depending on which ones you use will have a very high "authority" in the eyes of the search engines. These sites can also help you generate a significant amount of traffic all by themselves. The majority of these sites also allow you to create profiles in which you can usually add links to whatever site you want to as well which will also help with the search engines and your overall traffic strategy. - 17563

About the Author:

Brian focuses primarily on credit card processing for internet based businesses. He coaches many of the internet businesses simply so that they can do more business and process more transactions. He also consults these same internet businesses on search engine optimization.

How To Know The Best Place To Advertise Online

By Don Bethune

I have pondered the question aCan I know the best place to advertise online?a for quite some time know. Both my husband and I are trying to find a place where we can get some free website traffic. The need for this is because we are trying to start our own business online.

Many companies offer either increased website traffic or some free website traffic. But depending on your product is how the demographical location of your ads is determined. What if the company that is creating our potential traffic lacks the knowledge of our product that we are selling? That lack of knowledge will cause us to loose money through advertising which in turn causes us to loose potential revenue.

The true need that we really have is that we need a company that will actually take a chance on selling us an advertising package without any apprehension on their part. Shouldnat it matter that we are the ones trusting them by investing our money? We believe that because we trust them they should in turn trust us by advertising our business without those limitations.

I am sure you have heard of that car insurance company that says aIf we canat save you money, weall find someone that can!a That is the motto I am looking for in an advertising company. It is important to us that we find a company that has different specialties according to what products they advertise for.

I do believe that the first step in this transaction is to have a good mutual understanding of what we want to be advertised. With this understanding I would like to be offered a free trial of some kind. This would show a good faith effort on the advertising company that we are doing business with. It would show they believe they can produce good increased website traffic.

Starting and managing our own business has many risks of it's own already, but taking on the risk of choosing a company out of the phone book is not a risk that I want to take with my new business.

The risk of advertising with a company that can't produce enough traffic is almost as scary as a company that can handle the ad, but they just don't have a good feel for who this type of business is geared to.

So I am back to the same question again, \"What's the best place to advertise online?\". The only answers I have been able to come up with is listen to what the other businesses around me are saying and take a chance on their word of mouth.

The Newest Web Design Trends

By Troy Alan

Are you a business owner that doesn't know anything about web design? You probably have a good idea of what you want to say to your customers, but when it comes to putting all of that information on the page in a way that is going to be easy for your customers, you fail. The reason is usually because it is your first or second try at designing a website and you just need a bit more practice. If you have a new business or if your website is on the verge of failing, here are some things that you might want to keep in mind.

The first tip for website design is to put everything on paper first. It is a lot easier to look at paper and to plan it out than it is to try to do everything on the computer and later have to change it ten times before you decide how you want it to look exactly. Another advantage of having your web design laid out on paper is that you can have people look at it, and if they can't find the things that you asked them to find, you will know that it is going to be even more difficult to do on a screen. You don't have to write down all of your text, just make sure you get your layout organized and all of the links mapped out.

In the past, a lot of website design was to get your website to the top of the search rankings. Sure, it is still important to get your website to the top, but you are going to want to do it in a more subtle way. Before, there was a lot of keyword stuffing with a lot of nonsense and rubbish pages out there, and your website could be high up in the rankings, but no one would want to look at it. Now, getting your website SEO optimised is going to be done more stealthily, and it's going to end up being better for both you and your customers. Remember that web design isn't just about getting your website to the top of the search engines; it's also about it looking nice and being easy to use.

Remember the small details like tags on your website. If you aren't familiar with HTML, ask someone else to do this part of the job for you because it is important. You absolutely must use meta tags and page descriptions correctly to get your page off to the best start.

Depending on what type of business you have, you may have a different web design that best suits your business. However, despite what type of business you have, you are going to want to keep your website design clean and simple. If you are unsure, a website design company can help you with this, but most business owners should be able to design their business's website with a lot of hard work and perseverance.

9 Ways Search Engines Can Personalize Your Search Results

By Jeff Quipp

Personalization of search results is very important to the future success of any search engine, and its an effort well underway with many of the big 3 search engines as we speak.

If its true that the key success factors of search are:

a. reliability b. ease/speed of use

Then it stands to reason that the more often a search engine optimization provides searchers with the exact information they are looking for, the more often they are to use that search engine in the future, and the less likely they are to switch to another search engine.

Personalization is not however, a magical phenomenon or crystal ball interpretation. It is purely based on observed patterns, and resulting probabilities. To put this into perspective, here are a number of patterns that search engines are likely to track, and that will permit search engines to calculate probabilities - namely the probability of increasing either reliability or speed of use.

1. Location Based Personalization - serve you personalized results based on your current location (eg. pizza). Eg. search engines have a very good idea where you are (based on IP) when you perform a search query. So someone searching for "pizza" from a location in London, is very likely looking for a pizza location within 10km (6 miles) of their inferred location. This works well for some types of keywords, and not as well for others (eg. paper manufacturers).

2. Interface Based Personalization - serve you personalized results based on the interface you are using.
Eg. if a search engine knows you are performing a search for "hospitals" from a BlackBerry, they can typically surmize you are looking for a hospital within a given radius of your current location, and could reorganize the results with the closest hospitals first. Keep in mind, small screens aren't great for general surfing or researching. Large screens are much more efficient.

3. Query History Based Personalization - serve you personalized results based on a logical sequence of keyword queries.
Eg. if you performed a search for "crayons" 10 minutes prior, and now search for "pens", personalized results should show gel pens results above Mont Blanc pens.

4. Input/Output Mode Based - personalize the mode through which you receive your results.
Eg. if you use Goog411 and input your search query by voice command, then you're more likely to want to receive the results via voice also (or at least a combination of voice and visual output). This will become more of an issue going forward.

5. Time Based Personalization - serve you personalized results based on times it perceives you are typically working.
Eg. searching for "Trains" has a different meaning at the office (think - book train tickets to Montreal), then when you're at home with the kids (think Thomas the Train). Perhaps Google has identified the pattern that most of your queries are business oriented between 9:00am and 6:00 pm, and more child oriented in all other hours.

6. Individual User Behaviour Based Personalization - serve you personalized results based on your actions in the past. Eg. Did you click on this site in the past in response to a similar query? Did you abandon it immediately, or stay on it and interact with it? Your previous interaction with the site offers insight into whether its a better match this time or not.

7. Group Based Behaviour Based Personalization - serve you personalized results based on the actions of all who have made similar queries in the past.
Eg. If 90% of people who click on a certain search result in response to a specific search query abandoned it after 5 seconds (while others hold user attention much longer), then there's a high probability that the listing in question is not highly relevant to the search query and the search results should be reorganized as a result.

8. Social Search Based Personalization - imagine Google or Yahoo knowing who your friends are (perhaps through Facebook, gmail, or any number of social media sites).
Eg. Then imagine the search engine can either:
a. aggregate all friends positive and negative reviews of certain sites, and reorganize the search results with those sites with the most positive reviews first.
b. aggregate all friends user behaviour patterns associated with sites appearing in the search results, and then reorganize your specific search results accordingly

9. Virtual Personas/Assistants Based Personalization - serve you search results through a virtual persona you created. Eg. Think of Star Trek or Terminator if you will. When you talk to a computer, it feels uncomfortable. We often feel the need to assign a personality and persona to it. Now imagine we can customize the appearance and sound of that persona. You can choose the accent, the sex, the age, and much more.

Conclusion:
While it is possible to improve the efficiency of search through each of the personalization methods above, they infact work best when operated in conjunction with one another, acting as a checks and balances mechanism. When used in conjunction, the inferences truly become more probable, and lead to dramatically better search results.

If you think this type of personalization is a long way off - think again. Google, Yahoo, and MSN all are trialling various means of personalization. See for yourself - perform a few search queries, then ask a friend in another part of the country to perform the same searches and compare results.

Want To Make Money On eBay - Get The Basics Right

By Thomas Griffin

Ebay is one of the most popular auction websites that offers a range of advantages to its buyers and visitors. The first and most obvious advantage is pricing. Since eBay is operating on auction basis, it is often possible to get lower rates on certain goods, and sometimes these rates are so low that it's hard to believe. However, benefits are provided not only to buyers, but also to people who are selling items through eBay.

Getting Started

The first thing to keep in mind is that competition is "wide awake", especially in such a lucrative field as sales. So, how do you get started with your eBay business? Your first option is to get registered, provide identification details and either buy or sell a product to acquire a status of a "verified" user. Why do you need to get that status? That is because "verified" users will be able to receive feedback from other eBay users. Perhaps you won't be surprised at the usefulness of positive feedback.

Getting positive feedback is a separate issue that matters a lot if you want to make money on eBay. To receive it, you should do your best to keep buyers satisfied. So, pay attention to the accurateness of your product descriptions, adequate pricing, and accepting most convenient methods of payment, such as paypal, cheques, and money orders.

Choosing The Product

When choosing the product to sell, your first consideration will be a potential demand for it. You can check that by looking through the history of sales on eBay website and find out what categories of products are used to get the best sales. You can also browse eBay product catalogs to see what kind of products are offered for sale, what level of competition they have, and what are average prices they get sold at. Consider selling products that are not too competitive, and are harder to find yet still in demand. Selling rare products also entitles you to set higher prices on them.

Looking for A Good Supplier

Once you decide on the product to sell, you'll need to research the suppliers' market. You can consider drop shipping that is a very popular way to make money on eBay. In that case you'll need to look for a reputable wholesaler who will agree to work with you. So, you'll be placing product listings on eBay website, and taking orders form buyers. Then, you'll be redirecting those orders to the wholesaler and making sure that the buyer receives the purchase. Thus, dropshipping allows you to do without initial investment into inventory and shipping overheads.

It's better to start selling products on auction basis. Try to set as low starting price as possible, since it will encourage consumers to bid on the product.

Create a Home Based Business

By Julie Roze

Working from the comfort our your own home sounds nice....doesn't it. Imagine, waking up in your jammies...went you want...strolling around the house, taking your time...feels like a sunday, only (your not worried about going to work tomorrow). I know the feeling. Even when not at work...I was thinking about it...all the time. Until one day, when I made a decision, when I took a risk....

Let's get to the point. Ask yourself "What kind of home based business can I run?" Well, you can run any kind of business you want. Because we have the internet it is now possible to reach a global audience. Surely, if you have an interest, you can make money from it.

Do you like to talk and gossip? Well blogging might be the thing for you. People make money from blogging everyday. If you don't know what I'm talking about.you're a little out of the loop. Blogging is like an online diary that allows us to express ourselves for the world to see. You can allow others to comment on your posts and begin discussions on hot subjects.

There are many different ways of earning money online like ppc ads, or affiliate programs. There are more and more people spending money online. There are a few of the more cynical ones who are afraid of fraud and identity theft, but the truth is, the internet is just too darn convinient.

Information is now becoming an important factor on the internet. Yes, there are many free resources, however, there are many people willing to pay for membership sites that give them more information than they can get for free. You can create a site on almost anything and make money from it. All you need is a dream and direction.

I was walking in the same shoes you are in now. Learning about this amazing thing they call the internet. I though I understood the internet until I started doing research. I didn't realize I was costing one website owner money and making another one money at the same time...it's amazing the way it works.

I was on information overload trying to understand the inner workings of this virtual world. But eventually I got it and was able to implement what I had learned. And here I am....I am making money...ha, who would have thought. Now, it's kind of fun poking fun at those 9-5ers... and I can finally say...I told you so.

All you need is a computer, the internet and time to setup your own online business. I can give you the knowledge your require to get it done. It's your turn to take a step in the right direction.

How to Actually Rank #1 For Any Keyword

By Ray Ellomm

Is it possible to generate thousands of unique visitors to your internet site from scratch? First Of All this is not any magic trick as it is utterly feasible to do this. Also, do not underestimate the figures, we're talking about laser targeted visitors that have a high chance of becoming your client.

My logic is that this kind of massive target hits ought to be managed and taken to some place. This should preferably be a website of your own and even if you don't it might be good to start putting up a internet site now. Now that I have mentioned this, there are 2 tips to generate huge traffic.

Look For Keywords Which You Can Dominate.

Even if you are not too keen to spend a few hours a day on research, you have to listen to this piece of advice. One of the things, which you simply cannot avoid, is research for keywords and this should be your number one priority. The other way of looking at it is to visit forums and research for keywords. For people who are just starting out up to those who are at the intermediate stage with less than 2500 traffic hits to your website, this is perhaps the best way to move. We are talking about passing about 5 hours a week doing thorough research on keywords and long tail keywords which are unique and specific to you. You might want to beg to differ that you can hire someone to do this for you but you know your markets best. Simply spend some time thinking the phrases your prospective customers would use when they search online for solutions to their problems and finding 100 keywords like this is really no issue.

Writing Still Happens to be One of the Best Traffic Attraction Schemes.

Writing is still regarded to be one of the proven and most successful schemes online, to generate and sustain huge amounts of traffic. Don't you think that an writer is also a great speaker? And did you know that speakers get very handsomely paid to speak, sometimes to the tune of ,000 an hour. If you are wondering whether you have the right skills to even jot down a small paragraph of text, then read this. It is perfectly feasible, since you are actually writing a lot every day, except that it is done verbally. You are talking so much every day, to your friends, colleagues, loved ones and sometimes even to your pets.

Secrets of becoming a writer.

Start off by writing whatever you were talking about and before you know it, you could be writing a number of traffic generating communications like press releases, articles and web text for your site for doing Search Engine Optimization. Within a short span of time you would be surprised that there is actually more than 4500 traffic hits to your website.

Making Money Online

By Sinclair Sonny

Quite a number of online business investment programs have been in existence for a long time. Online business can be done both at home and in the office depending on personal preference. Success in each program engaged in however remains the underscoring goal.

Steps of for successful online business. You have to choose which products you need to sell or offer to your clients. This involves identifying the niche which your product or service will sell. Since you cannot sell, nothing, you need to know what the basic of your business are.

Before ever starting an online business, you need to identify your goals, objectives and strategies for your business. Goals are the guidelines to where you want to be in the coming years. Besides, you need the strategies that describe the way to achieving the goal.

Setting smart goals depends on the owner's inherent ability to choose realistic, achievable, measurable and timely goals. Setting these goals employs high level of understanding, concentration and creativity to produce unique goals that you can achieve. This is the golden rule to online business!

The entrepreneur also requires high level of networking both within and outside the specific business field in order to boost business relations. Marketing the venture involves ensuring the business has an attractive profile and posting adverts in commonly visited web sites.

Various viable online businesses exist. They promise high revenue stream. Though not all are effective, an investor needs to be careful off the frauds. The investor needs to get online tuition on how to run these business not to plunge into a loss or learn how to escape business flopping.

We are a community that offers magnetic cash gifting and other affiliate programs which are meant to anchor success to members of the gifting community. Our experienced marketing experts and well-trained service personnel offer service that are unmatched by others. Testimonials and clarifications from our clients attest to our superior services.

Other services offered by our systems include magnetic cash gifting systems and other interesting money making programs to ensure maximum reap of benefits. Our marketing experts are the best there is, fully qualified and ready to serve your interests. Our business is to make yours grow through the services of our marketing experts.

We provided website templates at no hidden charges. Besides, our highly experienced telecommunication and marketing team will provide extensive services for mentorship and viable online business ideas for your benefit.

We offer specialized service to those who are engaged in paid surveys, online freelance journalism, article writing, blog writing, data transcription, counseling among other vital ventures. Join in and let our marketing experts help you devise your way to financial freedom!

Successful Methods for Affiliate Marketing

By Stephanie Porter

Have you started an affiliate marketing website in hopes of retiring early? Have you failed to see the results you had hoped for? Your affiliate website can be a success you just need to know how to do it. By following four simple rules you can turn your struggling affiliate site into a wild success.

Chose a niche market. You may already have a store that is set in a particular market Let's say you have a shoe store. You may need to narrow your market in order to really find success. A great way to narrow this market is to specialize in children's shoes that optimize healthy growth.

Fill your site with the information your customers are looking for. For your dog health site you can include articles on dental care, ear care, eye care and proper nail trimming. When you portray yourself as an expert in the field of canine care your customers will want to buy their dog health products from you.

Market your site. People cannot appreciate all of the expert information you have to offer or buy from your affiliate links if they never find your website. You need to get incoming links, write promotional articles, and blog about your site. The fastest way to make money with your affiliate website is to buy a targeted email list and email an advertisement. This will cause you to really make money quick.

Get repeat business. If you sell an item that people buy more than once then make sure that you attract them back. Create a newsletter and encourage customers to sign up for it. This will allow you to keep in touch with the people who need what you have to sell.

Creating a great affiliate site can be difficult and time consuming with little rewards or it can be fun and profitable. And once you get the hang of it, you will able to be lot quicker than earlier and moreover you will be constantly updated about the internet world too.

Find Out Best Classified Blogging Approaches For Your Home Biz!

By Joe Okoro

Blogging has become a way of life for most business people on the internet. What started as a way of people to document the events in their lives digitally some 18 years ago or so, has now become one of the most effective sought after marketing strategy, responsible for creating millions of dollars in sales for some thousands of online entrepreneurs who realized its potential.

If you are promoting your home based business and you are not blogging, then you are allowing civilization in the information age to leave you behind. You must move at the same pace with development or else your business suffers whether online of offline.

Blogging has turned out to be a very fascinating device in internet marketing and quite a number of Internet online entrepreneurs, taking advantage of it, have used it to exchange their day job earnings.

Below are the reasons why it has become imperative to embark blogging to have an astonishing boost in reaction rates of your marketing endeavours.

- Usage has no cost

Curious individuals can take advantage of blogging sites for free. That's why you can begin with the free version to try blogging for gains and find out if it's worth putting into practice in your home business.

Nevertheless, a paid blog produces extra and you are further in command to post as many offers as you can on your blog and also provide you professionalism as a marketer

- Genuine and Original feedbacks.

When you blog and post comments or tips on your blog site, you tend to get honest opinions of real people about what you posted. If its a product they have used in the past, it allow other users to read how effective a solution is and can generate more sales for you because, the internet is so full of hypes and false claims.

However, real and interactive sessions on the blog gives everyone freedom to post so that others will see and reply to each other without the intervention of the blog owner.

- Affiliation shaped on Conviction

You can simply earn the confidence of your readers when they find out you are straightforward and your post are as open as they can be. This is corroborated by remarks from others. Let it be clear to you that the you can only have authority when peoples remarks and perceptions about you is positive, as this has extra control than your own claims.

What others say about you counts more than what you say about yourself. You should take advantage of this effortless trend and apply it to develop a solid business for yourself through the unbelievable authority of blogging.

Using Offline Tactics to Generate Leads For Your Online Business

By J. Quipp

According to Borrell Associates, estimated local advertisers spent $7.5 billion on the Web in 2007, up 31 percent from 2006. This year?s outlook is even brighter with a projected increase of 48 percent to $12.6 billion. Local search is the key driver of that spending.

"About a year ago, we were thinking 2008 would see 20 to 25 percent growth," said Borrell Associates CEO Gordon Borrell. "Now we are saying this thing is not slowing down. It's erupting again. Something very dramatic is happening that has gone beyond anything anybody expected in terms of Internet advertising."

The next 12-18 months will see the tipping point for our industry. Marketing Departments face increasing pressure to improve targeting and accountability. As a result, budgets are poised to shift out of traditional advertising into SEO & SEM in a big way. The local SMB market is going to lead the way however it's the most difficult to reach. What are you doing to get your piece of this market?

Every SEO firm should have a lead generation, contact, closing and lost deal process. I believe that there?s more business to be had by reaching out to those who are interested in search rather than just waiting for them to find your website or blog. Below are some helpful tips.

Marketing Plan: We spend our days asking clients what their marketing objectives are however most of us don?t have any of our own. Every SEO Agency should have a written marketing plan, with a budget! Your plan should address strategies for pricing, promotion, differentiation & product strategy and market segmentation.

Marketing Material: Create and consistently update your marketing material in order to make them relevant and remember to revisit after each call and make improvements based on questions asked during the call. Try to add industry specific news to make it more personal.

Natural Market: Do you have a prospect list, with contact names, of local businesses within 2-5 miles of your office? This market is made up of your best and most profitable clients. If you want to meet your local business colleagues, join your local Board of Trade or Better Business Bureau. It?s a great way to get started!

Monitor Your Market: You have a number of Google alerts set up, but are you tracking specific industries or potential clients on your prospect list or accounts you?ve bid on but lost? Gaining valuable information can help you in a conversation, sales call or follow up!

Prepare an elevator pitch: Can you effectively describe the unique value of your service in 30-60 seconds? If not, you may be losing out on some phenomenal opportunities. You only have one chance to make a good first impression so prepare your pitch anad know when to use it! Remember to always pitch the problem, not your product!

What goes around comes around: Try and use your client?s services wherever possible and take them to lunch quarterly. Often times you can learn more in those 60 minutes than you can during a formal meeting. Most importantly, as your relationship strengthens, referrals will come your way.

Lost Deals Process: Each account lost is a major opportunity.?if you stop long enough to learn something from it. Always follow up with these accounts. Initially, you?ll want to find out why you lost out and secondly, you never know if the winning vendor will still be considered a strategic partner 3, 6 or 12 months down the road. I?ve read about some companies who?ve won back up to 20% of their lost deals after implementing a follow up process.

Leads are endless; we?re fortunate to work in a pressurized market, so harvest them! Continue to seek out new local clients by establishing a proactive offline sales approach. If we as an industry don?t, we may lose out to industry giants whom, according to Borrell, are all planning to turn to local ad sales to bolster flattening sales of national ads.

Advantages of the MLM Home Based Business Opportunity

By Sonja Schuyler

MLM is a legitimate and potentially lucrative way to work from home for your own MLM business opportunity.

By directly selling products while creating your own upline downline, you can work your MLM business opportunity part-time, from home, and at your own hours. Even with all the potential for making money, you should decide, though if an MLM is for you.

Many people are blinded by all the benefits of an MLM when determining if this type of business is right for them. You do not need to have a college degree or any experience to get into the industry.

The products are already manufactured and are usually shipped by the company directly to your customers. Plus, you choose your hours and your work location. Many MLM business opportunities are taken by people who work from the comfort of their own home.

Other benefits of an MLM business opportunity that is worked from home is that you have leverage; you continue earning commissions on a single effort. You do not need to come up with your own business or marketing plan, because the company does it for you. Recruiting and training systems are provided for you by the company.

The work is selling, so you need to have a pretty strong backbone, as many people will tell you, no instead of the much-coveted yes. Therefore, it takes a lot of effort and motivation. In order to make the most potential income, you need to continuously recruit new representatives. If you are working from home, your MLM business opportunity require that you purchase a certain amount of product each month or quarter, adding in a financial commitment.

Working at home works for some people. But other people find that it takes a great deal of discipline and motivation to get the job done. Before you decide to take up the MLM business opportunity and work at home, make sure that you get all the information that you need to make an informed decision

Building Highly Targeted Opt in List-Money Lies Beneath List

By Marketing Opt

Are you successful with your Internet business? Better yet, do you think you are successful with your online business? When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realize the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is enough to succeed on the Internet.

The truth is, they all end up very upset because they fail to realize the real secret behind the success in Internet Marketing.

A website is not a guarantee that your online business will succeed. How will you succeed if people do not realize that your business exists online? The key to Internet marketing is to get your business noticed.

An effective way to do this is to build an opt-in list. In fact, most of the people who are already experts in Internet marketing will tell you that building a highly targeted opt in list is the most effective and important tool in Internet marketing.

Basically, an opt in list is a list of email addresses of people who have agreed to obtain any kind of information from online businesses like you. The term opt in means that you have their permission to send to them whatever promotions, newsletters, or brochures that you have in your online business.

It is extremely important that you have their permission first before you send them information because unsolicited emails are regarded as spam, and spamming is an illegal activity in the Net.

Because of the feasibility of building an opt in list on Internet marketing, most of the online entrepreneurs consider it as their most treasured online tool. They need this list in order to get the consumer's attention and sustain interest.

When you create an opt in list, you will be able to maintain solid contact with your previous buyers at the same time boost your sales because of the fact that you have a sure target market always ready to purchase items from you.

Opt in list is considered to be the most important item to an Internet marketer. In fact, if in case something bad happens like emergencies and catastrophes and they could only save one item, it would be their opt in list saved on a backup disk.

Just imagine how these people value their opt in list. If this is the case, then it must be really something, right? For people who are not yet aware of the importance of building a highly targeted opt in list and would like to know how to build them, here are some tips that could be very useful.

Decide on your niche market or your target market. Be sure that your selected target market is available in the Internet. Verify if your chosen target market is income-generating market. Generate solutions to the problems of your target market by using Internet forum.

The success of an online business or Internet marketing greatly depends on the opt in list. It is where the online businesses could come up with newsletters that would allow them to promote their products at the same time create the need for it. In turn, it will generate more income and make more money.

The Best Viral Marketing Idea Ever.

By Jim Spence

When I saw the title of a sales page dealing with Viral Marketing, I was skeptical of this type claim. Then I started reading about a new Viral Marketing Idea which was about as different as anyting that I had ever seen.

This viral marketing strategy starts with the e-book being given away for free without even asking for your e-mail address or name. That is almost unheard of in modern Internet Marketing.

Affiliate Marketing is the most popular way of making money online. With thousands and thousands of products which you can promote and sell, the possibilities are almost endless. Some products have a generous percentage given to the affiliate. Some even 70-100% of the cost to the consumer.

The key to getting started with this revolutionary strategy is to pick an affiliate product which is something that would be considered to be an impulse type product that will solve a pressing problem for the end buyer. Once the niche and the product are chosen, other related and associated products are selected which have resale rights.

How important is high Search Engine placement? It used to be that you MUST be listed high in the Search Engines. Not anymore with this strategy. All marketing is done in a viral method. Free items are ALWAYS given away as an inducement.

Affiliate products are promoted by creating of e-documents which solve problems. The link to your affiliate products is woven throughout the document, in order to promote your affiliate products in a low key style.

The Truth About Global Resorts Network

By Eliza Mc Namara

Global Resorts Network is a business that was designed for people who want to get the best out of life without having to achieve success the traditional old fashioned way. Back in the day we would only be able to access what Global Resorts Network have to offer if we bought a timeshare with them. My how things have changed since then!

Now for a small fee you can have access to the best resorts in the world, FOREVER!

I find it amazing that they've managed to appeal to Travelers and Entrepreneurs all with one product!

Now anyone from any background can have as many holidays as they want IF they take advantage of the business opportunity that has been created. With $1000 upfront commissions they have taken the Network Marketing industry by storm. Global Resorts Network has created MILLIONAIRES!

Robert Kiyosaki said you get three types of people in this world, those who make things happen, those who watch things happen, and those who say "what happened!"

Here is a brief description of the three types, see where you fit in... Be Honest!

Type 1) Takes Action, Knows What They Want From Life. Is Successful and realizes that money is a good thing that can help them to help themselves and others to achieve their dreams. Success being the progressive realization of their worthy ideal. Doesn't have time to watch TV and go to the pub-They have better things to do.....!

Type 2) Moans about things they don't like without taking any action because they're too scared! Doesn't admit the fact that they want more from life, they think success comes to a 'lucky few' The harder they worked the luckier they got! Spends Most Of Their Time working to survive not thrive! And watching TV and talking about what they don't like so they can attract more of it! They don't know about the law of attraction!

Type 3) Doesn't even manage to survive properly, moans constantly and thinks that money is evil and that those who have money are evil because they're lazy low lifes!

Type 1 is the type of person that will succeed with Global Resorts Network because they will listen to those who have been there and done that, and they will more importantly TAKE ACTION. Because they know that "Nothing Happens Until Something Moves"

Watch this clip! http://www.youtube.com/watch?v=Gh4sjjdKwNM

You Can Contact Eliza Mc Namara on 831 706 4354 or get a FREE copy of The 7 Secrets at http://www.ElizaInc.com - 17563

About the Author:

Before You Join Global Resorts Network make sure you're choosing the right team, Me & My Team Offer More Support Than You could ever want in this industry www.ElizaInc.com